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Leroy Jones, Jr. is the creator of Talking Technology with Leroy Jones, Jr., as well as PoliticalJones.com. He is a Political Commentator and Government Affairs Consultant based in Washington, D.C. For over 20 years, Mr. Jones has worked in federal government affairs, including public service as an aide on both sides of Capitol Hill and the Clinton White House.

Mr. Jones is the host of The PoliticalJones Report with Leroy Jones, Jr. which airs on various radio stations nationwide every Monday and Thursday.

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TECH TERM: MOBILE MARKETING

TechTerm_Image 2008.pngWith all of this new mobile technology it is only natural that businesses and marketers would have to adjust and find new ways to get their messages out to consumers.
iPhone_June 2008.gif
So the creation and development of Mobile Marketing has touched everyone with a mobile device.

What is Mobile Marketing?

Definition: Direct marketing that leverages technologies such as short message serves (SMS), multimedia messaging services (MMS), and Bluetooth to distribute content to mobile phones and PDAs (personal digital assistants).


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June 9, 2008 | | Comments (0)

 

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